In 2008, Christian Women Connection conducted a survey and market study—the "Relevance" Report—with the assistance of Anderson University's marketing department. A sixty-page report, the Relevance study included responses by nearly 1000 women and pastors from across the country, representing a variety of ages, ethnicities, economic levels and stages of life. Pastors, CWC members and non-members were all included. Interviews, surveys and focus groups were help to glean as much information about what women need from a national and local ministry.
As a result, CWC has adapted a new structure and an expanded ministry focus to help meet the needs of women throughout the country.